Via Ápia


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Lef Cerâmica was founded in February 1994 in the city of Piracicaba-SP, Brazil, with the mission of producing and selling high quality ceramic tiles. In its modern Industrial Plant are produced three brands: Lef Cerâmica, ViaÁpia and ViaRosa Porcelanato.
The relentless determination has secured valuable rewards to the company. Today, as a result of focused and entrepreneurial vision of its owners and the excellent work of the whole team, the Lef Ceramics is one of the leaders in the segment in Brazil.
Lef, within its policy of growth and quality, always present to the market sophisticated products with innovative designs, shapes and formats. Those are the reasons that make us a unique company in the ceramic segment.
Qualified representatives, distributed by regionals, are responsible for customer services and sells throughout the national territory. The foreign market is served by our team of Agents with various representatives worldwide.
Our production processes complies with the most strict quality standards. The quality controls goes from the sourcing and extraction of raw materials through production, sorting and palletizing..
Attitudes like these, makes Lef a dynamic and innovative company which is always exceeding the expectations of its customers.
Mission, vision and values statements
Mission: Produce and sell porcelain tiles with high quality, investing in technology, training and integrating our employees, fulfilling technical requirements, respecting the environment and satisfying all customers.
Vision: Being a highly competitive company, through modern technologies of production and marketing, seeking market leadership by focusing on customer service excellence, developing products and services that meet client expectations, providing professional development and personal achievement for our workers.
Values:
Ethics
Human respect
Excelence
Quality
Goal oriented
Sustainability